Retail
Promotions
A new offer.
A display ready for it.
Lightboxes, product shelves, backwalls and counters for launch weeks, seasonal campaigns and coordinated store updates.
Custom dimensions and graphics. Production photos or video before dispatch.
Illuminated display configuration · Milin website reference
Put the offer
beside the product.
Choose the system around what shoppers need to notice, handle and understand. Do not make them search the store for the connection.
A new range
Keep the featured product, supporting information and campaign headline together.
A seasonal message
Separate dated offers from long-life brand graphics where practical.
A repeat campaign
Confirm which frames remain, what is reprinted and how the old graphics are removed.
The campaign is shared.
The stores are different.
Use a location matrix before approving a standard kit. One total quantity does not describe the needs of every store.
| Location variable | Keep consistent | Check by store |
|---|---|---|
| Space & access | Campaign identity and an approved core configuration. | Available width, depth, height, doors, lifts and setup windows. |
| Products & equipment | Approved shelf and counter families. | Sample dimensions, quantity, loads, power and replenishment. |
| Graphic versions | Templates, print finish and file approval method. | Language, product range, offer dates and version names. |
| Packing & receiving | Component identification and the agreed packing method. | Set contents, store label, contact, address and receiving date. |
Planning matrix, not a claim that a multi-store rollout has been completed. Ask for exceptions and exclusions to be recorded before production.
Keep the structure.
Change the conversation.
A new offer may need new graphics rather than a new frame. Check the exact panel size and finishing before the next print run.
The graphic-led campaign
Choose SEG lightboxes for illuminated brand messages. Agree power, frame depth, print size and the approved way to replace the fabric.
The interaction-led campaign
Give sampling and demonstrations a working surface. Keep room for stock, staff and the customer approach; POS and equipment are separate items.
Milin website display references. These images are not verified case studies for this application.
Approve the version.
Label the destination.
A clear campaign handover makes the order easier to inspect and distribute. Avoid relying on a generic rendering as the packing instruction.
Define the variants
List store types, quantities, dimensions and exceptions.
Approve the files
Check product names, languages, dates and printed areas.
Match each set
Agree component lists, labels and receiving details.
Plan the changeover
Confirm setup, obsolete graphics, storage and the next campaign.
Local installation, replenishment, removal and store coordination are not automatically included in display manufacture.
One version sheet per store.
Record the store code, artwork revision, offer dates and panel size together so each destination can check its campaign kit.
Store
Footprint limitsWidth, height, access and power recorded per location, not averaged.
Artwork
Revision numberLanguage, offer dates and product names tied to one approved proof.
Replacement panels ordered against the exact frame and finishing method.
No sales or energy outcome is promised. Any performance comparison needs a defined baseline and verified measurement.
RoHS record.
Check the model scope.
Summary of supplied certificate details, not an original scan. Match the listed models to your order and request the original document before tender use.
- Issuer
- UDEM International Certification
- Certificate
- M.2024.206.C106293
- Directive
- 2011/65/EU (RoHS)
- Product
- Display Stand
- Registered
- 04 September 2024
- Stated expiry
- 03 September 2029
Models in supplied record
Milin-TSD101 to TSD109 · Milin-EB110 to EB115 · Milin-LB1001 to LB1006 · Milin-DR01 to DR06, DR08 to DR18
Named holder: Guangzhou Milin Display Products Co., Ltd. Confirm its relationship to the quoted supplier and the ordered models. Current issuer status has not been independently verified here; RoHS does not establish fire performance or structural safety.
Other documents to request
ISO 9001
Request the current certificate, holder, issuer and scope. No original ISO 9001 certificate has been reviewed for this page.
CE-related documents
Ask which requirements apply to the selected product and market. RoHS details alone do not establish wider CE conformity.
Flame-retardancy records
Request the report for the actual fabric and finish. Check the test method and acceptance with the venue.
Check the build.
Not just the rendering.
Guangzhou Milin Displays Co., Ltd. describes an in-house workflow for frames, printed graphics and order checks. Ask to see the details relevant to your specification.
Check the store-version match.
Use the location matrix to review graphics and set contents. Match each store code to the approved offer dates, language, frame size and packing label.
- Check panel revisions against the destination-specific artwork proof.
- Count store variants and any separately agreed spare graphics.
- Record who installs the new offer and removes obsolete material.
A useful quote.
A defined scope.
Compare core kits, store-specific variants and artwork versions separately. Include destination labels and changeover scope; display supply does not establish sales performance.
Core display kit
Structure, bay count, counter and agreed accessories.
Store variations
Changed dimensions, loads, power and location-specific parts.
Campaign graphics
Printed area, versions, spare panels and replacement templates.
Distribution & changeover
Packing, labels, freight and separately agreed local work.
Display supply does not automatically include local installation, electrical work, rigging, permits, taxes or duties. Agree the scope and exclusions in writing.
Before you commit.
Resolve the practical questions before approving dimensions, artwork and the order.
Can several stores use one display design?
They can share an approved core design, but dimensions, access, power and product requirements may differ. Confirm variants and a component list for each location.
How are dated offers kept separate from permanent graphics?
Identify the replaceable offer panel in the artwork schedule. Tie its language, dates, product range and size to a store code, and name who removes the previous message. Offer approval and pricing remain the retailer’s responsibility.
Can the offer graphic change later?
Many compatible SEG and fabric systems accept replacement prints. Match the original dimensions and finish, and approve the revised content before production.
Do store teams install the kits?
Confirm the assembly method and who is responsible. Instructions and remote guidance are available, but no universal tool-free setup, crew size or installation time is stated.
Support after delivery
Keep the packaging and order reference. Send photos or video, the affected quantity and required installation date. Milin reviews missing parts, damage or production differences against the order; the remedy depends on the verified cause. Custom orders are normally non-returnable and no fixed warranty applies to every display. Read the support policy
The next campaign.
A clearer brief.
Share the offer, store variations and changeover dates. Compare display options using the same scope, not unsupported performance claims.
Discuss my retail promotion[email protected]Include with your enquiry
- Campaign dates and store-location matrix
- Products, sizes, weights and display quantities
- Artwork versions, lighting and update frequency
- Receiving dates, destinations and working budget